2014 marked the first time I’ve experienced the Wine Blogger’s Conference. I went into the week somewhat trepidatiously, truly not knowing what to expect.
Yep, I do ‘blog’, but not at the level that most ‘wine bloggers’ that I know do. I’m not as consistent or focused as they are, and I was truly and honestly hoping to learn a bit more about myself and a lot more about many of the bloggers and what makes them tick.
I had the pleasure of hosting a few key players in my tasting room before the festivities began, and I immediately felt a whole lot more comfortable and confident about who I am and my ‘point of view’. This, to me, is as important if not more so than anything else when blogging and creating an image of who you are and want to be perceived as.
I learned that I could convey on paper what I try to do in person – to educate people about wine in a different and entertaining way. I like to look at the industry through a consumer’s point of view, even though I am a winemaker, and constantly ask the question ‘why’. Why is it that people feel the way they do about screw caps? Why is it that many think they know what a ‘corked’ wine is but that their use of the term is different than mine?
I therefore owe this ‘posse’ my gratitude for ‘setting me straight’ and helping me set the table for four of the most fun-filled and confidence-building days I’ve had in my 10 years in the industry.
A lot more to follow . . .